the grass is greener effect

in new york again, and i just flew by an interesting looking burger joint or lounge or both, PopBurger. nifty logo, really eye-catching exterior design. if i saw the same place in chicago, i'd think it's trying too hard. granted, chicago and new york are as different as Pablo Honey and Kid A. but it's always so much cooler to see a place as an outsider, yes?

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