11/25/09

there's a fine line between caution and confusion

i was born in the previous millennium, and you don't make it this far without exercising a little precaution here and there. so i was happy to see this poster warning drivers about texting and driving - all while keeping up the public service advertising habit of making sure things rhyme.

except... it wasn't about texting and driving. it was about driving at night. so i'm not sure why the texting approach for the headline. in fact all those spaces are bound to be filled in, as the same poster seen later that night showed. (ftr, no it wasn't me.)

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